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(JTA) \u2014 The entertainment magazine Variety refused to publish an advertisement that says \u201cDon\u2019t endorse Israeli apartheid.\u201d<\/p>\n
Jewish Voice for Peace, or JVP, a group that supports the Boycott, Divestment and Sanctions movement against Israel, announced Monday that the magazine initially accepted payment for the group\u2019s ad, but then said it could not publish the ad since \u201cit would need to have a softer tone.\u201d<\/p>\n
The ad, which has a top line reading \u201cFree Trip to Israel at the Expense of Palestinians,\u201d calls on Oscar nominees to refuse a free Israel trip worth $55,000 offered in their \u201cswag bags.\u201d<\/p>\n
JVP said in a statement it had asked for suggestions of \u201cspecific edits,\u201d but was told \u201cThe topic is too sensitive at this time and we will not be in a position to add it to next week’s edition.\u201d<\/p>\n
JVP Executive Director Rebecca Vilkomerson called the refusal “a clear and disturbing example of the constraints on public debate about Palestine and Israel. Variety’s refusal to print our ad — especially in the context of the pro-occupation ads they have published in the past — illustrates a clear bias. Messages that support Israel are acceptable, while those that assert the humanity of Palestinians are censored.\u201d<\/p>\n
JVP, which co-sponsored the ad together with the US Campaign to End the Israeli Occupation, was apparently referencing a December 2011 ad Variety published from the Emergency Committee to Protect Israel. The advertisement does not explicitly support Israel\u2019s occupation of the West Bank, but asks: \u201cWhy does the Obama administration treat Israel like a punching bag?\u201d<\/p>\n
Variety did not respond to a request from the Forward for comment.<\/p>\n
The Israeli government is sponsoring the $55,000 all-expenses paid, 10-day luxury travel pack with first-class air to Tel Aviv that is included in swag bags for Oscar host Chris Rock and all nominees in the best actor\/actress, best supporting actor\/actress and director categories.<\/p>\n
Two Oscar nominees, Mark Rylance and Asif Kapadia, have pledged not to visit Israel professionally, according to JVP.<\/p>\n